New President for Yanmar Compact Equipment North America

Andy Brown Head of Content, Construction and Engagement

13 September 2021

Tate Johnson, Yanmar Compact Equipment North America

Yanmar Compact Equipment North America, which includes ASV Holdings, has announced Tate Johnson as its new president.

Johnson joined the company as commercial director in September 2020, overseeing sales, national accounts, channel development and marketing. As president, Johnson will lead and further develop the growth initiatives for the company as the two brands progress in a joint vision of Yanmar Compact Equipment North America.

The company also announced that Lee Thole will join as director of aftermarket and David Gannon as director of channel development.

“We have assembled a strong team committed to the ASV and Yanmar brands and focused on serving all of our stakeholders. This group of leaders will continue to drive the business and achieve excellent results for our customers, dealers and employees,” Johnson said.

“As we continue to grow, we will seek to provide even more resources and support to our dealers and in turn, the end user customers.”

Yanmar Compact Equipment North America is a part of Japan-based Yanmar. 

North America Appointments Personnel Sectors Construction
STAY CONNECTED



Receive the information you need when you need it through our world-leading magazines, newsletters and daily briefings.

Sign up

CONNECT WITH THE TEAM
Andy Brown Editor, Editorial, UK - Wadhurst Tel: +44 (0) 1892 786224 E-mail: [email protected]
Neil Gerrard Senior Editor, Editorial, UK - Wadhurst Tel: +44 (0) 7355 092 771 E-mail: [email protected]
Catrin Jones Deputy Editor, Editorial, UK – Wadhurst Tel: +44 (0) 791 2298 133 E-mail: [email protected]
Eleanor Shefford Brand Manager Tel: +44 (0) 1892 786 236 E-mail: [email protected]
CONNECT WITH SOCIAL MEDIA