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Håkan Bäckström has been unveiled as the new CEO of Huddig. Håkan Bäckström has been unveiled as the new CEO of Huddig.

Sweden-based manufacturer Huddig has appointed Håkan Bäckström as its new CEO, replacing Lars Lindahl who will retire after 20 years in the post.

Bäckström, who will assume the role by the end of the year, joins Huddig from Hextronic Cables & Interconnect Systems where he spent the last nine years, the last six of which he served as CEO.

Before joining Hextronic he spent 14 years (across two spells) with Swedish communications company Ericcson and two years with bioenergy company Neova. In that time he held several senior positions within sales and marketing.

Commenting on his new role, Bäckström said he is looking forward to helping the company grow globally; “I am passionate about Huddig’s products and want to continue to drive development together with customers and partners.

“It feels very inspiring to join the company in a phase where we will intensify our market presence and continue to establish Huddig internationally.”

Huddig chairman Jan Wallberg also highlighted Bäckström’s experience and said he will play an “important role in our future development and international growth journey”, adding that his experience in other industries will be beneficial for the company going forward.

Lindahl, who will remain on the board following his retirement added, “It has been 20 intense and exciting years in this fantastic company. Now the timing is perfect for handing over the CEO role to Håkan Bäckström. I look forward to following his work with the company from the boardroom.”

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